Gets under the skin of the target audiences
I’ve worked with Gerry across a number of campaigns over the years, and it’s always been an extremely valuable and enjoyable experience. What is particularly special about Gerry is the way she takes the time to really, properly, understand what we are looking for and what we need as a client. This enables her to really get under the skin of the target audiences we are asking her to research and also means the actionable insight she provides will always inform the development of campaigns in a meaningful way
